Traded Media LLC

Traded.co is a media and data platform specifically focused on the commercial real estate (CRE) industry, serving as a source for transactions and insights. The platform allows commercial real estate professionals to publish their deals, creating a database of transactions that includes details on properties, sale prices, and the parties involved, such as brokers, buyers, and sellers. Primarily, its customers are CRE professionals like brokers, investors, and lenders who use the platform to gain visibility, track market activity, and source deals. The site makes this information public to a large audience, creating profiles on individual agents and agencies that showcase their transaction history and volume. While this information is valuable within the industry, its public availability poses certain privacy risks. The detailed profiles on real estate professionals could be aggregated and used for unsolicited marketing, and potentially for social engineering or fraud by creating a pretext based on a professional's deal history. Individuals in the industry can protect themselves by being mindful of the information they choose to share publicly and can submit requests regarding their data directly to the platform.