ppl-data.com

ppl-data.com is a business-to-business data provider that offers access to a database of company and contact information for sales and marketing professionals. The service is designed to help users build targeted prospect lists by providing data points such as firmographics, technographics, and buyer intent signals. Its primary customers are sales and marketing teams looking to identify and connect with potential clients. The platform allows for the creation of customized lead lists based on specific criteria to improve outreach and lead generation efforts. The collection and sale of business contact information, which can include names, job titles, company email addresses, and phone numbers, raise privacy considerations. While this is business-related data, it still pertains to identifiable individuals, and its availability can lead to an increase in unsolicited marketing communications. There is a risk that this data could be used by malicious actors for targeted phishing campaigns or other forms of business-related fraud. Individuals can protect themselves by being cautious about the professional information they share publicly and by utilizing any available opt-out mechanisms on data broker platforms.